I recently ordered online a delicious 6-inch sandwich filled with roasted chicken, lettuce, tomato, onion, pickles and with spicy barbecue sauce from my favorite sandwich franchise of all time – Subway®. While I was in the process of ordering, I couldn't help but notice that almost every country had their own website for ordering sandwiches from Subway®. Moreover, most of these websites were in the countries' national languages. These included languages from around the world, including French, German, Chinese, Japanese, Spanish, Swedish, Turkish etc. This is a type of commercial bilingualism where bilingualism is used to sell goods or services. In this case, the Subway® franchise provided almost each country with a website in its national language since it will be easier for their consumers to read and understand the language and they will be more likely to attract consumers.
Check out the international website for Subway® right here! Just click on the drop-down menu on the left side of the page where it says "International Sites" and chose your country. They have an option for Hong Kong as well so make your choice of sub and order away!
Wow! Yummy! Mouth watering! And looks healthy too!
ReplyDeleteTrue. Coming from a very large brand, the Sandwich does look very healthy. Keep it up Najuka and Swan. Your research will definitely help many other students and working community, who live away from their homes, by opening up more options to satisfy their taste buds while living within their budgets.
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